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CustomerXCon 2025
Location
IN-PERSON
8:00 AM EST
(Event time zone)
Nov 18 – Nov 19, 2025

CustomerXCon 2025

CustomerXCon 2025 has reserved a room block with a special rate of $259 per night at the Cambria Hotel Boston Downtown - Seaport, which is a short walk from the venue.  Click here to make your reservation .
Still need to convince your boss to approve the expense? Click here for the  Convince your boss letter  template.

Speakers

Christina Garnett
Founder | Fractional Chief Customer Officer + Consultant @ Pocket CCO
Amy Bills
VP, Principal Analyst, Customer Retention, Growth, @ Forrester
Megan Burns
Customer Experience & Trust Strategist Founder @ Enterprise Experiences
Marina Wodewotsky
Customer Marketing & Advocacy @ Fortinet
Liz Richardson
Co-Founder & Chief Revenue Officer @ Captivate Collective
Nicole Saunders
Senior Director, Customer Experience Strategy @ Higher Logic
Lauren Turner
CEO/Founder @ CustomerCentrx
Scott Stransky
Founder @ Thru Content
Kevin Dunn
Director, Digital CX & Programs @ Airtable
Alison Bukowski
VP Customer Experience @ Point of Reference
Dave Hansen
Global Customer Advocacy Program Manager @ Siemens
Nicole Zuccaro
Senior Manager, Customer Marketing @ Zimperium
Dana Alvarenga
VP Customer Experience @ SlapFive
Victoria Mento
Global Head of Customer Marketing @ Forcepoint
Bailey Popp
Senior Customer Advocacy Manager @ Netskope
Jeff Ernst
CEO @ SlapFive
Evan Jacobs
Director, Global Customer & Partner Marketing @ Chainalysis
James Lustenader
Director, Customer Marketing @ Planview
Victoria LaPlante
Customer Marketing @ Visier Inc
Amanda Crocker
Senior Customer Advocacy Manager @ Splunk
Jennifer Kay
VP Customer Success @ Arena
Jamie Pierce
Head of Community @ Glean
Keri Linscott
Director Global Marketing Programs @ Magnet Forensics
Abbey Joyce
Senior Customer Advocacy Program Manager @ Imprivata
Meredith Franks Winslow
Director Customer Marketing @ Outreach
Sara Huntley
Senior Director, Customer Advocacy @ Arcadia
Karen Thomas-Smith
CMO @ Arcadia
Brian Piper
Customer Marketing and Community @ Illumio
Irwin Hipsman
Founder @ Repetitos
Mary Green
Director Community Platforms @ Infor
Deena Zenyk
Co-Founder & Chief Client Officer @ Captivate Collective
Martin Galtieri
Tech Operations Lead @ Wings4U
Sean Langford
CTO @ SlapFive

Agenda

Day 1Day 2
Main Hall
Break
8:00 AM - 8:45 AM
Registration and Breakfast
Opening / Closing
9:00 AM - 9:30 AM
Welcome & Trust Up Icebreaker
Keynote
9:30 AM - 10:00 AM
From Vendor to Partner: Making Trust the Ultimate Advantage in B2B Business
Presentation
10:00 AM - 10:30 AM
Customer Spotlights
Presentation
10:45 AM - 11:15 AM
The Relationship Loop: Connect Teams to Connect Customers
Presentation
1:00 PM - 1:30 PM
Measuring What Matters: Advocacy Attribution & Reporting
Presentation
1:30 PM - 2:00 PM
The Power of Partnership: How Customer Success & Customer Marketing Drive Human-Led Growth
Roundtable
2:00 PM - 3:00 PM
Birds of a Feather
Fireside Chat
3:15 PM - 3:45 PM
Creating a Growth Engine: Fueling Customer Expansion Through Advocacy and Account-Based Strategies
Presentation
3:45 PM - 4:15 PM
Adapt, Experiment, Thrive: Meeting the New Customer Standard
Presentation
4:15 PM - 4:35 PM
Sponsor Spotlights
Mezzanine Breakout
Roundtable
11:15 AM - 12:15 PM
Group Therapy Breakout: Tea, Truths and Tales: The Unfiltered CMA Roundtable
Roundtable
4:40 PM - 5:30 PM
Group Therapy Breakout - From Feedback to Fuel: Building Customer Voice That Powers Every Program
Main Hall Breakout Left
Roundtable
11:15 AM - 12:15 PM
Group Therapy Breakout - Wearing All the Hats Without Losing Your Head: A Survival Guide for CMA Pra
Roundtable
4:40 PM - 5:30 PM
Group Therapy Breakou: Changing Fast: Navigating AI’s Impact on CMA Expanding Responsibilities, Tech
Main Hall Breakout Right
Roundtable
11:15 AM - 12:15 PM
Group Therapy Breakout - Reshaping Buyer Behavior Through Customer Storytelling
Roundtable
4:40 PM - 5:30 PM
Group Therapy Breakout: Trends in the CMA Job Market
The Connection Lounge
Break
10:30 AM - 10:45 AM
Break
Break
12:15 PM - 1:00 PM
Lunch
Break
3:00 PM - 3:15 PM
Break
Break
5:30 PM - 7:00 PM
Welcome Party

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Supporters

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Community
Event has finished
8:00 AM EST (Event time zone)
Nov 18 – Nov 19, 2025
Location
Location
Artists for Humanity Epicenter, 100 W 2nd St, Boston, MA, United States
Event has finished
8:00 AM EST (Event time zone)
Nov 18 – Nov 19, 2025
Location
Location
Artists for Humanity Epicenter, 100 W 2nd St, Boston, MA, United States